C4W Member Profile: Elizabeth Beasley

LeahAndMark.com

What is your profession? I do a little of this & a little of that, but mostly I’m a writer and marketer. My day job is Creative Strategist and Copywriter for Kaleidoscope Youth & Family Marketing. On nights and weekends I manage marketing/social media for DuMore Improv and I write freelance articles for ApartmentGuide.com.

What do you enjoy doing outside of your career? I do love writing, so I’ve been trying to expand those skills into writing poetry or songs. But that’s hard. So sometimes I just like to drink wine and think about writing poetry or songs.

How long have you been a member of the Center for Women? This is my 2nd year of membership!

What inspired you to become a member? I moved to Charleston in July 2012 and thought it would be a great way to meet other smart business ladies and make new friends.

What kind of impact has the Center for Women had on you? Mission accomplished – I met smart business lady friends!! Honestly, C4W has given me a great group to network with and awesome professional development classes. And that Be Brave Bash in August – so fun!

How has living day-to-day as a woman affected you? It’s awesome! I get pedicures, drink wine and gab with my girlfriends. But some days I find being a single female entrepreneur can be tough. Finding financial and emotional support are the biggest obstacles. Often, you feel like you are dealing with everything on your own. That’s how C4W helps me – a great support network of like-minded women.

What kind of message would you like to send out to women who are trying to succeed in today’s economy? Never stop trying and network in the unlikeliest places. Word of mouth is the best free marketing there is, but you still need to send the right message to the right people. Hanging out with your peers doesn’t always help you meet the next client. Take a risk and hang out with a group you have nothing in common with. They might lead you down a new path to a different type of customer.

How can people connect with you? At happy hour! Or email me at iebeasley@gmail.com & we’ll plan a happy hour 🙂

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